There are so many word from clinics and agencies promoting dental tourism. This time I though it may be valuable lesson for patients and clinics as well to review how a dental clinic advertisement may sound:
“It is getting essential to save on your dental treatment when it has become near a luxury in most of the countries. Mostly everybody have concluded this resolution several times before going for dental treatment. There are several ways to save on your oral surgery – one being affordable dental treatment in Asia or Central Europe, countries like India or Hungary, where you can find the same service for less then half of the price at home.
The most expensive country is, by large, the UK and the US, however, France, Germany and Canada are in the top gear in charging more money for any dental treatment. Recently, dental tourism begins to flourish (again) because more and more people are forced to go abroad to find a more reasonable price for his or her dental custom. Procedure charges are far below the western counterparts – you can save about 60-75 per cent of the total dental costs. Dental implant, root canal treatment, crown, bridge or filling, you name it – costs will be much more reasonable and the quality of the treatment is as good as on any of the high-end clinics.”
This is the part when they are trying to combine holidays with dental surgery and tell you about not to worry about your dental care, best quality etc.
For starters, everybody is sensitive when it comes to dentistry and tend to postpone even with their own dentists at home. How can we make people trust if we just putting up big and empty words and not providing real help to people who are desperate to find outstanding value for their money. Value not promises. Customer services is essential so as any form of communication but this is still not enough. Personal connection must evolve into a new level, where patients are in the center and the provider, well… provides. This may sound silly for the first time, though few people is just enough to make a torrent of complaining in forms of articles, posts and comments on the web and there is no one who can stop that when it’s started.
At a time when trust in dental tourism is crucial we can’t waste our energy on fake promises, but making every effort to ensure safety and comfort as well as travel and treatment flow, so more people will share their exciting (positive) stories online and maybe more people is going to have more trust and feel confident about their dental trip.